The Spectator

The Spectator provides a versatile advertising platform across its website, magazine, newsletters, and podcasts. Brands can strategically engage with a diverse audience, reaching readers through the digital realm, print publications, direct newsletters, and dynamic podcast conversations.

2.4M

Monthly users

7.9M

Monthly page views

55%

Engagement rate

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Independence of opinion, elegance of expression, the best writers and the sharpest analysis in Britain.

The Spectator attracts readers seeking high-quality long-form journalism, political commentary and cultural criticism. The audience is highly educated and influential, predominantly UK-based with significant US and international reach, and well represented across politics, business, media and academia.

Operating across weekly print, daily online publishing, podcast and video, The Spectator combines a roster of established columnists with daily news output, an active podcast network and a recurring subscriber model.

Statistics come from media packs shared by our publishers, supplemented by independent industry data. Figures can vary year-on-year as a result.

Key features

  • Website: reach 2 million users with dynamic and targeted digital advertising.
  • Magazine: With a circulation of 78,323 advertise in the print edition for a classic touch.
  • Newsletter: Reach 237,443 subscribers directly through The Spectator’s newsletter.
  • Podcast: 2 million downloads. Join the conversation by advertising on The Spectator’s podcast.

Demographic Sex

63%
37%

Demographic Age

43 years old average

UK 78%

Available inventory

Print Magazine

Advertise in the printed edition, with a circulation of 78,323 for a tangible, premium placement.

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Website

Place display advertising in front of 2 million monthly users across desktop and mobile.

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Newsletter

Get your brand directly into the inboxes of 237,443 subscribers through sponsored placements or banner slots.

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Podcast

Reach listeners through host-read endorsements or pre-roll placements, with 2 million downloads to date.

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Contact

Interested in learning more about our advertising opportunities? We’d love to chat and see how we can tailor our solutions to fit your publishing needs.

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